CHUNGDAM AVENUE

 

Seoul, South Korea

Ralph Lauren

Opened 2003 – 12,000 sq. ft.

This Ralph Lauren boutique was the flagship presence in Korea when it was opened in 2003 and sits in the exclusive Chungdam neighborhood.

The restrained moderne architecture of 1940’s New York was the main point of departure for the design. The modern, luxury interior combines bleached Mahogany panels, polished nickel metal finishes and honed Limestone floors.