Gstaad, Switzerland

Ralph Lauren

Opened 2010 – 4700 sq. ft.

The storybook Swiss alpine town of Gstaad is well known in Europe for the high caliber of its residents & their good taste. For this boutique, opened in December 2009, we took possession of a beautiful 17th Century wood frame construction building in the center of town.

While inspiring in its details, the building turned out to be a challenging location for the boutique. Conflicting geometries, reflecting centuries of additions & alterations meant considerable retrofitting & a lot of on-the-spot trouble shooting. In the end, however, we achieved a unique, jewel box-like store that continues to attract praise.